On the Record with
FRANK DALY, PRESIDENT, AVIONICS
& LIGHTING, ALLIEDSIGNAL AEROSPACE
A major strategic thrust
into the business aviation arena that includes a revitalization
of the Bendix/King product line is being unveiled here by AlliedSignal
Aerospace.
Billing itself as "the safety and situational awareness company"--which
translates into "hazard alert"--AlliedSignal plans to
roll out a raft of products under the Bendix/King name to warn
flight crews of such dangers to flight as terrain, conflicting
traffic, windshear, turbulence, and bad weather ahead. These can
all be displayed on a single-screen Integrated Hazard Alert System.
"This is absolutely a major thrust
into the business aviation market," Frank Daly, president
of Avionics & Lighting at AlliedSignal Aerospace told Show
News. "We intend to recapture our leadership position; we've
not been as aggressive as we should have been and could have been
with situational awareness products--safety, hazard detection
and hazard alerting.
"One of the most exciting frontiers in aerospace is avionics.
You can redesign wings and fuselages, but there's a great deal
of untapped potential in avionics. We're riding the coattails
of consumer electronics--with more memory, displays and computing
capability--to capture technology and roll it into the avionics
marketplace. In cockpits there is a tremendous amount of room
for growth and providing value-added information, not necessarily
just data, but information to the flight crew."
If Daly sounds enthusiastic, he is. Among his strategic goals:
o Revitalization of the Bendix/King line. "We've had that
name for a number of years but been somewhat remiss in our investment
in avionics. We are correcting that in a big way," he said.
"We're sparing no financial horses to bring new products
to market very quickly; we've got a road map through the next
five to seven years to make those products very contemporary."
o Moving hazard alert products downmarket into business and general
aviation. "We're going to take the safety leadership position
we have in air transport and make those products more affordable,"
Daly said. For example, AlliedSignal plans to market early next
year a Mark VIII Enhanced Ground Proximity Warning System (EGPWS)
with worldwide database for a catalog price around $33,000. It
doesn't have its own display but will interface with AlliedSignal's
own or other manufacturers' multi-function screens.
Other product developments include low-cost active interrogation
Traffic Collision Avoidance Systems (TCAS) for $20,000 or less,
and enhancement of the GNS-XL Flight Management System (FMS) with
much improved graphics, terrain maps, and a search and rescue
function.
o Introducing a series of multifunction displays (MFDs) from the
low end Bendix/King KMD 150 for general aviation and light turbine
aircraft to the top-of-the-line 850 which could combine EGPWS,
TCAS and weather radar, and which will interface with AlliedSignal's
new weather data uplink. Advances in "distributed processing"
computer technology will allow functions to be added individually
by adding computer cards to the black box; for example, a operator
could buy the MFD with a traffic and navigation display, and add
EGPWS later on by buying the feature as a plug-in card. Daly sees
a large potential for MFDs in turboprop and light turbine aircraft,
and for retrofit in aircraft that do not have "elegant"
integrated cockpits.
AlliedSignal believes many avionics features of the air transport
world can be offered more affordably, as the "Big Boys"
often insist on expensive Arinc compatibility or military spec
systems that restrict the way a black box is designed and built.
Freed from these restraints, AlliedSignal can be more flexible
and innovative in designing new equipment that matches or exceeds
the air transport black boxes in quality and capability.
"There is a convergence of the air transport and other markets,"
Daly said, that is driving down the cost of sophisticated avionics.
"For a long time costs in the air transport market have been
prohibitive for business and general aviation.
"You can't sell a device that approaches 20% of the hull
value. But you can reduce costs to two percent of the hull value
with avionics that really do enhance safety and perhaps airspace
capacity."
By John Morris
NBAA 1999, Atlanta, Ga.