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Metro Upbeat as Figures Go Through Roof
The Metro
Business Aviation chain of London FBOs is experiencing growth figures
way above their own forecasts, according to Alan George, Metro's
sales and marketing director.
"Financially, July at London-Stansted was about 45 percent
higher than we'd budgeted for," said George. "We had budgeted
growth at 10 to 12 percent, and over a full year I believe that
this will be about right. At our London-Luton facility we'd forecast
an increase of 20 percent year on year, but so far this is running
at about 15 percent -- but that's still 10 percent higher than last
year."
Metro's Stansted FBO operation is rapidly becoming the U.K.'s center
for extra-large corporate and governmental aircraft movements. "Thirty-eight
of these large aircraft (the smallest being a corporate Boeing 767)
visited Stansted in July, and the August figure looks like it will
be similar," said George. "I guess we are pulling them
in at about 10 per week. Last week, on one day, we had an MD-11,
two Boeing 747s and a Boeing 767 on our ramp. Most of the movements
emanate from the Middle East, and their passengers de-camp to the
U.K. for a few months to escape the 50ºC temperatures at home.
Metro's Stansted operation accounted for about 7,200 movements
last year, which is about 75 percent of all corporate movements
at the airport, according to George. "We are expecting that
figure to reach 7,700 to 7,800 this year, of which about 500 will
be wide bodies (down to BBJ sized aircraft)."
Northwest of Stansted, at Metro's London-Luton base, expansion
continues with a new 50,000-square-foot hangar, ramp space doubling
up to 96,000 square feet, and a brand-new two-story FBO -- all to
be operational by Feb. 28, 2003.
According to George, the expansion will enable the company to keep
pace with its corporate customers' needs. A deal to base a BBJ with
Metro has recently been signed by an undisclosed client. "We
are filling space before we can build it," said George. "Metro
Luton handled around 6,500 movements last year, mainly in the Gulfstream
IV/Global Express and Challenger size, but we also handle the very
large machines as well."
At Heathrow, Metro joined with Swissport to form Metro Swissport
Executive Aviation in August 2001. "Slots at Heathrow are no
worse or better than they always were, and of the 3,000 corporate/head
of state movements per year, we handle around 2,200," said
George.
"Heads of state still fly into Heathrow to be met at the 'Royal
Terminal' by representatives of the Queen and government officials.
A number of these very large governmental aircraft are then repositioned
to RAF Brize Norton, Oxfordshire, where they are protected by military
security."
Interior and exterior refurbishment of London Metro Heliport (ex-Battersea
Heliport) was completed August 31. "Helicopter movements are
up by about 10 percent," said George. During the Farnborough
Air Show in July, helicopters were logged at five-minute intervals
ferrying executives from their London hotels to the show.
Just a couple of weeks before NBAA, Metro hired Tracy Gough as
their U.S. sales manager (making her Metro's first U.S. employee).
"Gough will be covering the United States from L.A to Teterboro,
and will be targeting U.S. companies and individuals to use Metro's
London FBOs the next time they visit the U.K." Meet her and
the rest of the Metro team at Booth 1453.
By Mike Vines
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