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On the Record
with
Dr. KLAUS STEFFENS, PRESIDENT & CEO, MTU
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You Gotta Go Global
Consolidation
of the European aero engine business in a way that emphasizes
European partnerships "is unthinkable," according
to Dr. Klaus Steffens, chairman of the world's fifth-ranking
MTU of Germany.
He was
commenting on reports that Snecma of France had said it would
be interested in MTU, which could conceivably be put on the
block if DaimlerChrysler decided to convert the MTU cash cow
into pure cash.
"Stronghold
Europe does not make sense," Steffens told Show News.
"The engine business is historically transatlantic, and
we can only succeed if we are on both Boeing and Airbus as
well as global."
Joining
with Snecma could jeopardize many of MTU's strong ties-which
include alliances with Rolls-Royce on military programs such
as the Eurofighter's EJ200 engine, Pratt & Whitney on
commercial programs including the V2500 which competes with
the GE-Snecma CFM56, and GE itself on numerous commercial
and some military programs.
"If
Snecma were to buy us, it would immediately sink (the link
with) some of our other partners," says Steffens. "Personally
I do not see the value in Snecma taking the whole company
over."
MTU already
has excellent relationships with FiatAvio and Volvo Aero and
that could be a far more realistic consolidation, he said.
Steffens
stresses that apart from its most natural alliance being with
Rolls-Royce on military programs, MTU's strategy is to spread
its skills, financial resources and relationships across as
broad a spectrum as possible. Thus it can boast skills in
compressors, turbines, combustors and engine controls over
the whole of the military and commercial thrust range.
So would
it build its own engine? Definitely not, says Steffens. MTU
must preserve its relationships with the three major and Snecma
OEMs; to become an OEM itself would be "an absolute disaster"
that would put it in direct competition with all or most of
its best customers and destroy its strategy of being an indispensable
partner to the global industry.
"We
already play a very important role in the global engine business,"
he says.
-- J.M.
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DaimlerChrysler's
goldmine in MTU could be the linchpin of the European aero engine
industry. The German-based engineering company that ranks fifth
among the world's aero engine companies -- yet doesn't make a single
engine itself -- is both the key to European consolidation and the
puzzle that no one can solve.
So interwoven
are its relationships with GE Aircraft Engines, Pratt & Whitney,
Rolls-Royce and Snecma that ownership by one could jeopardize business
with the other OEMs.
So while everyone
else thinks about the chessboard possibilities, MTU chairman Dr.
Klaus Steffens concerns himself with how to be a more indispensable
world player, growing his business and becoming an even bigger profit
center within DaimlerChrysler.
"Compared
with a German machine builder or an industrial merchandise manufacturer
we are extremely profitable," he told Show News. Growth in
revenues topped 20% last year thanks both to MTU's strategy of globalization
and a sound economy. Power shortages in California were an unexpected
bonus-MTU could not make enough stationary gas turbine generators
to meet demand.
Yet MTU's four-legged
growth strategy is rooted firmly in aero engines.
- First, it plans to proliferate worldwide its engine overhaul
services, depending neither on airline shops nor OEMs for joint
ventures but setting up its own independent shops. In parallel
it will become a full service supplier with a full range of products
such as engine leasing, on-wing emergency support and power-by-the-hour
maintenance contracts.
- Second, MTU is emphasizing consistent technical and managerial
excellence across its global empire to ensure a customer anywhere
finds the same standards. This, says Steffens, is a major challenge.
- Third, MTU plans a bigger share in its OEM activities. It is
negotiating for a stake in excess of 22% in the GE-Pratt &
Whitney Alliance GP7000 engine that has just won its first customer,
Air France, on the giant Airbus A380. It also wants a large share
in the six-company-consortium TP400 turboprop engine for the A400M
European military transport. It currently holds more than one-fifth
of the PW2000, and is a partner in the V2500. "This will
all be a very big financial challenge, but we have enough financial
power to do it," Steffens says.
- Fourth-the goal to expand technological expertise to building
a commercial compressor. "We're very good at turbines in
the civil market," says Steffens. "And we build the
world's most advanced military compressor in the EJ200. We can
use those skills to design and build a civil compressor."
As Brian Rowe, long-time leader of GE Aircraft Engines used to say:
"If you don't have a compressor, you don't have an engine."
So it is apparent that MTU aspires to a leadership role, but not
to stamp its name on its own engine. It provided the backup compressor
design for Pratt's new PW6000, but was not selected.
By John Morris
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